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The Visual Identity incorporates a pattern inspired by water topography and movements, creating a dynamic and visually engaging representation of water systems. We use a color palette inspired by natural watercolors, featuring shades of blue and green, with yellow accents. The yellow color symbolizes optimism and hope, reflecting our client's mission to inspire and equip students to create a better world. Our goal is to create a design that is both visually striking and reflective of the program's mission, inspiring students to become part of the solution for a sustainable world. The design will communicate the complexity and interconnectivity of water systems, and the importance of understanding and managing them sustainably, while also conveying a sense of optimism and possibility for the future, to create a consistent and recognizable Visual Identity for the program.

Waterhadjes

Visual Identity, Campaigns, Graphic Design/UI Design

WORLDWIDE

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